MBA25 invites business school admissions representatives to join our webinar!This webinar will help you if:You want to increase the number of quality candidates applying to your schoolYou want to understand how to use your time and money most wiselyYou want to stay up-to-date with marketing trends in the business education sphere
Challenges associated with lead generation have been increasing for the majority of industries, including higher education in particular, where identifying prospective applicants to a school becomes a bigger obstacle with every passing year.
Today, market expansion and hunting for new applicants are tasks of vital importance for US business schools. The top US business schools are looking for opportunities to recruit applicants from outside the domestic market, which is highly competitive presently. In this case, the Eastern European market can be a very appealing target for many US business schools.
With globalization shrinking the world and bringing markets much closer to each other, some MBA schools remain stuck on the choice between global and local, whereas others go beyond this dilemma, reacting most appropriately: they allow their programs to be more relevant and flexible.
Five thousand dollars is the median cost for a business school per one representativeat an international MBA fair. In an age when digital technologies are key maintainers of human engagement, 74% of business schools stick to on-site representative presence at an education fair.
As Europe and Asia enjoyed a sharp rise in applications for business degrees this year, most US schools struggled to receive their expected volume of candidates. Out of 393 MBA programs in the US, an overwhelming 78% reported a decline in international applications.
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